Unreal Realtor – Your Home, My Priority Dan Clark, Broker Associate
Gold Compass Real Estate
*Essential package, when you also buy your next home with Dan.
Dan Clark, Broker Associate

Sell smarter.
On your terms.

You choose when showings happen. I negotiate for the closing date you want. And you pick the level of service that fits your move.

What's My Home Worth?See My Plan to Sell Your Home
Included in every package
Professional photography
Professional yard sign
Your home on the MLS and major home-search sites like Zillow, Realtor.com and Homes.com
Pricing strategy session (CMA)
You set the showing windows
I negotiate for your preferred closing date
Secure lockbox that logs every visit
Weekly updates + feedback within 24 hrs
Side-by-side offer net sheets
Annual home value updates with a personal follow-up
Freedom Guarantee: not happy with my service? Cancel your listing.
My plan to sell your home

"What are you going to do to sell my home?"

Here's exactly what happens, step by step. Every item without a tag is included in every package.

1

Price it right

Before we list
A pricing strategy session: recent sales, current competition and what makes your home stand out
We pick your package, your showing windows and your target closing date
2

Get it show-ready

The week before launch
2 hours of handyman time for the small fixes buyers notice Plus
2 hours of maid service before photos Unreal
1-year home warranty to give buyers extra confidence Unreal
3

Launch it everywhere

Launch week
Professional photography
Professional yard sign
Your home on the MLS and major home-search sites like Zillow, Realtor.com and Homes.com
Floor plan, listing video and targeted social media ads Plus
Multiple open houses starting launch weekend, special feature cards around your home, and printed feature sheets for showings Plus
Drone photos and a 3D virtual tour Unreal
4

Manage showings for you

While it's on the market
Showings only during the windows you choose
A secure lockbox that logs every agent who enters
Showing feedback within 24 hours and a weekly update from me
5

Negotiate and close

Offers to closing
Side-by-side net sheets so you see what each offer actually puts in your pocket
I negotiate price, terms and your preferred closing date
Every deadline tracked through inspection, appraisal and closing
After closing: annual home value updates with a personal follow-up
Compare Packages & PricingWhat's My Home Worth?
Seller packages

Pick the service level that fits your move.

Clear, upfront pricing. Pick the level of service that fits your move, and you'll know exactly what you'll pay.

Essential

Pro photos, smart pricing and full negotiation, at the lowest fee.

2.19%
my listing fee · $10,950 on a $500K home
or 1.99% when you buy your next home with me*
Everything in "Included in every package"
–Floor plan
–Listing video + social ads
–Multiple open houses, starting launch weekend
–Special feature cards placed around your home
–Printed feature sheets for showings
–2 hours handyman
–Drone photos
–3D virtual tour
–2 hours maid service
–1-year home warranty

Plus

Recommended

The full marketing launch, plus hands-on prep before you list.

2.59%
my listing fee · $12,950 on a $500K home
or 2.39% when you buy your next home with me*
Everything in "Included in every package"
Floor plan
Listing video + social ads
Multiple open houses, starting launch weekend
Special feature cards placed around your home
Printed feature sheets for showings
2 hours handyman
–Drone photos
–3D virtual tour
–2 hours maid service
–1-year home warranty

Unreal

Most complete

Every service I offer, including maid service and a home warranty, for the easiest sale possible.

2.99%
my listing fee · $14,950 on a $500K home
or 2.79% when you buy your next home with me*
Everything in "Included in every package"
Floor plan
Listing video + social ads
Multiple open houses, starting launch weekend
Special feature cards placed around your home
Printed feature sheets for showings
2 hours handyman
Drone photos
3D virtual tour
2 hours maid service
1-year home warranty
Selling and buying?
Buy your next home with me, and every package costs 0.20% less.*
Essential 1.99% · Plus 2.39% · Unreal 2.79%. That's $1,000 less on a $500K home, with one agent lining up your sale and your purchase.
Ask About Buy + Sell Pricing
*Reduced rates (Essential 1.99%, Plus 2.39%, Unreal 2.79%) apply when you also buy your next home with Dan Clark. Listing fees cover the listing side of the sale only; any compensation offered to a buyer's agent is separate and up to you. Dollar amounts are examples based on a $500,000 sale price. Commissions are negotiable and not set by law.
Get My Free Home Value
My satisfaction guarantee · every package

The Freedom Guarantee

If you're not happy with my service, you can cancel your listing agreement. No long-term lock-in, no hard feelings. I want you working with me because I'm earning it, not because a contract says you have to.

Cancellation terms are spelled out in your Gold Compass listing agreement, and I'll walk you through them before you sign.
Savings calculator

See what you'd pay, and what you'd save.

Enter your home's price and pick a package. The numbers update as you go.

$
Not sure? Use a rough guess, or get a free home value.
Package
Many sellers offer something to help buyers afford their agent. Whether you do is up to you.
You could save
$2,050
compared with a 3.00% listing fee
Plus at 2.59%$12,950
3.00% listing fee$15,000
Your estimated total commission
My listing fee$12,950
Buyer's agent (2.50%, your choice)$12,500
Estimated total (5.09%)$25,450
The buyer's agent amount is the same no matter who lists your home, so it doesn't change your savings. Title, taxes and other closing costs are shown on your net sheet.
On top of the savings, Plus includes
  • Floor plan
  • Listing video + social ads
  • Multiple open houses, starting launch weekend
  • Special feature cards + printed feature sheets
  • 2 hours of handyman time
On top of everything in "Included in every package."
Get My Exact Numbers
Estimate only. My fee covers my side of the sale; buyer's agent compensation is optional, negotiable and your decision. Commissions are negotiable and not set by law.
Seller net sheet

What will I walk away with?

Put in your own numbers and see every cost of selling, line by line. No surprises at the closing table.

$
$
Remaining loan balance (see your mortgage statement)
Optional, your choice
$
Closing cost help or other concessions
$
Anything agreed to after inspection
%
Estimate; in Colorado the seller usually pays this
$
$
See your last tax bill
Colorado taxes are paid a year behind
$
Transfer/status letter fees, if any
$
Estimated cash at closing
$0
Estimate only. Title, tax and fee amounts are approximate and vary by home, county and contract. Buyer's agent compensation is optional and negotiable. I'll prepare an exact net sheet for your home before you list. Commissions are negotiable and not set by law.
Free · No obligation

What's my home worth?

Not a computer guess. I'll personally review your home and send you a custom price, plus which package makes the most sense for you.

Prefer to talk? Call or text 303-261-5027.

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Seller questions

Can I really choose my closing date?

I make your preferred date part of every negotiation, and most buyers are flexible when it's clear from the start. The buyer has a say too, so I'll always be upfront about what's realistic.

How do showings work?

You set the days and times that work for your household. A secure electronic lockbox logs every agent who enters, and I send you feedback within 24 hours.

How do the packages affect my fee?

Essential is 2.19%, Plus is 2.59%, and Unreal is 2.99% of the sale price, and you'll see the exact dollar amount for your home before you sign anything. Buying your next home with me too? Each package drops by 0.20%: Essential 1.99%, Plus 2.39%, Unreal 2.79%. Fees cover my listing side only; any buyer's agent compensation is separate, and I'll walk you through your options.

Is 1.99% all I'll pay?

1.99% is my listing fee on the Essential package when you also buy your next home with me (2.19% otherwise). That covers my side of the sale. Separately, you can choose to offer compensation to the buyer's agent. Many sellers offer something, because it helps more buyers afford your home, but it's optional and up to you. You'll also have normal closing costs like title fees and prorated taxes. Before you sign anything, I'll give you a net sheet showing every cost and what you'll walk away with, so there are no surprises.

What if I'm not happy with you?

Then you can cancel your listing. That's my Freedom Guarantee, and it comes with every package. I'll go over exactly how it works in your listing agreement before you sign anything.